Aug
21

Belle in The New York Times

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Right now I’m on vacation with my family, trying to explain where my money goes.

I haven’t seen you in a new dress in ages… Chinatown for a haircut?… Honey, mind your cuticles… That shade of lipstick is very Alicia Silverstone circa 1995… You still have a VCR?!

I buy cheese, family. I buy 180 minutes with a lawyer. I buy myself an LLC. And then, y’all know what I do? I buy more cheese and pounds upon pounds of red bell peppers. With my spare money and time, I run up to Union Square and splurge on an heirloom tomato or two and then come back down to Sullivan for a ball of mozzarella from Joe’s. I’ll slip in a glass of wine and call it luxury.

But I do feel like an entrepreneur and I do feel like I’m taking a risk. My products are tucked away on Bleeker Street and stacked on the cooled shelves at Grand Central. That makes me happy. That keeps me going…


8 Responses to “Belle in The New York Times”

  1. 1 stephanie Says:

    Oh, families. Always so darn practical!
    Where are you vacationing?

  2. 2 pp. Says:

    Seriously. Lid. Sign? Now you’re all “corporate”, no time for us :)

  3. 3 Joe Says:

    That is great you are starting this venture. Hope it does well!!!

  4. 4 løve chocolate Says:

    Congratulations on your newest venture! I’m so proud to see a fellow Southern girl making a name for herself. Maybe one day your cheese and my chocolate will be in the same store! (ps, I sent you an email about a year ago when I spotted you and Jamie walking downtown - it was my “celebrity blogger” moment, very exciting stuff)

  5. 5 Sarah Says:

    I’m so proud of you! Next time I’m in NY cheese is on my list! Way to go!!

  6. 6 Arora Says:

    You are an inspiration!

  7. 7 belle Says:

    we’re vacationing in the carolinas–lowlands first then the mountains. but i’m looking forward to getting back to the city!

  8. 8 squirrel Says:

    take pride in yerself, Cheese Queen! *^_^*

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Belle in the Big Apple by Brooke Parkhurst

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